CREATOR PARTNERSHIPS
One post is an ad. Six months is real consistency.
Campaign design, recruitment, contracting, content cadence, relationship management and quarterly review...
WHY ONE-OFF POSTS ARE YOUR MOST EXPENSIVE OPTION?
You pay a premium for a single placement, then start again next quarter.
The audience discounts a one-off post because it is obviously paid, and they are right to. Then the campaign ends, the relationship ends with it, and three months later you are paying the same premium to a different creator to say a similar thing to a similar audience.
Nothing you built last quarter carried forward.
You started from zero.
Most marketers already know the same creator across six months outperforms six creators once. Almost nobody builds it, because ongoing relationships need ongoing management and nobody internally has the hours.
Why Brands Choose ASENA
Structure
Tiers, commitments, compensation and exactly what each side owes the other, written down first, because most ambassador programmes collapse in month four over something nobody defined.
Selection
Creators chosen for twelve-month fit rather than one campaign's metrics, on terms that survive a year including exclusivity, usage and a clean exit.
Management
Briefing, communication and content cadence handled every month, including the weeks when no campaign is running, which is the part that kills internal programmes.
We build the roster, contract it properly, and run it every month so it compounds instead of resetting.
WHAT LANDS IN YOUR INBOX?
A programme blueprint covering structure, tiers, compensation and commitments. A recruited and contracted creator roster selected for long-term fit. Agreements covering exclusivity, disclosure, usage and exit. A content and communication calendar with a real rhythm. Ongoing management, and a quarterly performance review.
By the numbers
Algenix has successfully transformed numerous businesses through innovative technology solutions.
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PARTNER RETENTION
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PARTNERS CONTRACTED
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MONTH PROGRAMMES
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PROGRAMMES BUILT
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ROSTER TIERS
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QUARTERLY REVIEWS
Our clients
What we ALSO do
Explore more services
A roster is supply. On its own it does nothing. These services turn it into content, campaigns and paid performance, which is how a partnership programme pays for itself rather than sitting as a line item.
CAMPAIGN OPS
The monthly execution a long-term roster genuinely requires.
UGC & CONTENT
Assets from your own partners, built for your own channels.
CREATOR ADS
Paid spend behind the partners performing best.
“Finding the right creators is about more than audience size. We wanted partners whose values and communication styles aligned with our brand. Asena helped us approach partnerships with that perspective.”
ASENA
See Creator Partnerships in Action.
See how a roster gets designed, recruited and run across a year. Each case study shows the tiers we built, the creators we selected and why, the cadence we held them to, and what changed between quarter one and quarter four.
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QUESTIONS WE GET ASKED
"How long should a programme run?"
Twelve months is where the compounding becomes visible. Much shorter and it behaves like a campaign, which means paying programme prices for campaign results.
"Can we start small?"
Yes. Three or four creators is a real programme and a sensible first term. Starting with twenty is how brands discover they cannot manage twenty.
"Do you include affiliate or performance pay?"
Where it genuinely fits, built on top of a base fee rather than instead of one. Pure performance pay transfers your execution risk to the creator, and the good ones decline it.
"What if a partner stops performing?"
Quarterly review, with a clean exit written into every agreement from the start. Nobody is trapped and nobody is surprised.